Raitis Gocentas - maker, thinker and thrill seeker

Step 1: Stand out|

Step 2

Hi! My name is Raitis and I have a reason to believe you’re wasting a good part of your marketing and advertising budget.

Why? The most optimistic study¹ on the topic says that only 1 out of 30 ads stands out enough to engage us. Ignored-ad

The same pattern is true for anything we put out there. Be it videos, blog posts, podcasts or ads.

There’s an abundance of choices. Without the Step 1 of standing out there’s nothing you can do.

You can’t proceed to Step 2: Capture attention. And certainly not jump to Step 3.

There’s pain, challenge and joy in solving this problem and I love it.

For the past 5 years I’ve been helping startups, small businesses and freelancers I work with to stand out.

To get from this: Your-mom-likes-this

To this: SUATMM

I have written email sequences to cold audiences averaging over 40% open rate. Created interactive installations that became the basis for leads and sales. Done customer research that’s on par to reading their minds. Got myself and others featured in press that led to future work.

I think and research what the people desire. Then exceed their expectations and by doing so help you to become the one that stands out, captures attention and goes to Step 3: Get results.

  1. Media Dynamics Inc. study on adult’s media consumption

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August 26, 2018 · 5 minute read

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